I'm a writer, editor, and content strategist thinking constantly about how we work and live, better.

 

 

Sweet Spot Content

Sweet Spot Content Home Page

My content strategy company helps entrepreneurs and early-stage startups tell authentic, engaging, stories, build content teams, and make content production easy and (dare I say it!) fun.

The Muse

The Muse

As the founding editor of The Muse, I helped build the most trusted, beloved career destination on the web. Now, I act as The Muse's editor at large and career spokesperson.

Writing and Speaking

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A nationally recognized career expert, I regularly write and speak on topics related to career transitions, work-life happiness, travel, health, and the future of work. 

 

 

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“Adrian has incredible editorial intuition. The task of nudging us ‘creative types’ to perfect and polish isn’t an easy one—and Adrian does it all with speed, skill and most importantly, respect.”
—Varci Vartanian, Writer
 

 

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